New technology can help farmers achieve sustainability goals by reducing compaction, tracking soil organic matter and water use, allowing for targeted weed management and more. But it takes a long time for farm equipment to be put out to pasture, so convincing farmers to invest in these emerging technologies will take time.

First-of-its kind regenerative agriculture standard announce newest program component, seeks the next 100 farmers to begin go-to-market pilots this spring.

By the end of 2022, the company has committed to enrolling 250,000 acres of spring and winter wheat into its regenerative agriculture program in partnership with Nutrien Ag Solutions.