Lessiter Media, parent company of No-Till Farmer, celebrated the hard work of the people who keep your precision technology up and running during the first-ever Precision Specialist Week, Aug. 13-19. No-tillers, dealers and manufacturers shared stories of the specialists going above and beyond the call of duty to keep farming operations running

“Our company has a long history in recognizing those whose extra efforts are making a difference in agriculture,” says Lessiter Media President Mike Lessiter. “We felt the precision specialist’s role has long been overlooked and is vital to the success of moving every element of technology forward — on the farm, in the dealership and in the technology development itself.”

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Felipe Zavla of Vantage Northwest, an Idaho-based AGCO dealership, was among those recognized. Zavla’s storied career almost didn’t happen. He applied and interviewed several times over nearly 2 years before getting hired.

“I’ve worked in several different industries in my life, and I can honestly say that I’ve never seen a person more dedicated to his customer, team and products than Felipe,” says James Merrill, Vantage Northwest manager. “It does not matter the time of day — Felipe takes the customer’s call. If he can’t fix the issue over the phone, and the problem can’t wait until the next day, Felipe is on the road to get them going.”

Zavla was recently promoted to a technology sales position within the dealership as a testament to his strong…