No-till farmers know long-term success requires precision, discipline, and a willingness to challenge convention. Total Farm Marketing by Stewart-Peterson brings that same mindset to grain marketing—combining research, data, and AI technology to reduce bias and bring structure to pricing decisions.

Join VP of Sales Brad Peterson for a live demo of TFM360, their proprietary AI-driven, rules-based marketing service that applies a published framework to generate disciplined sell recommendations grounded in process rather than opinion. 


Brad shares how TFM360’s published AI-driven recommendations compare to farm-level data from the University of Illinois annual farm report, using Northern Illinois averages for cash price, operating expenses, yield, and net income per acre. This side-by-side review provides real-world context for how a structured marketing approach compares to recognized benchmark data. 

Brad will be joined by Total Farm Marketing Commodity Consultant Matthew Lucas to discuss the key forces shaping prices heading into planting and what to watch in the upcoming USDA Prospective Plantings and Quarterly Grain Stocks reports. 

Here's what you'll learn: 

  • Simplify Your Market Decisions: See how TFM360 provides real-time visibility into your selling history, weighted average prices, and more — all in one place. 
  • Model Farms Walkthrough: Explore how the platform applies AI recommendations to model farms to help visualize strategy and potential outcomes. 
  • Multi-Commodity Coverage Discover how TFM360 delivers disciplined, rules-based recommendations across corn, soybeans, and fuel—helping you manage risk and plan strategically across multiple areas of your operation. 
  •  Flexible Implementation Options: Armed with strategies and a base plan through TFM360, implementing the strategies could require some guidance. Learn how you have the option to go it alone, work with your current broker, or choose to work with an experienced consultant from Stewart-Peterson Group. Hear how a customized approach based on your operation’s specific needs and goals can help you make the most of TFM360’s intelligent and automated AI-powered approach. 

If you apply discipline and technology in the field, this webinar will show how to bring that same mindset to your grain marketing.  

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Total Farm Marketing (or TFM) refers to Stewart-Peterson Group Inc., Stewart-Peterson Inc., and SP Risk Services LLC. Stewart-Peterson Inc. is a publishing company. Stewart-Peterson Group Inc. is registered with the Commodity Futures Trading Commission (CFTC) as an introducing broker and is a member of National Futures Association. Futures and options trading involve significant risk of loss and may not be suitable for everyone. Therefore, carefully consider whether such trading is suitable for you in light of your financial condition. SP Risk Services LLC is an insurance agency, an equal opportunity provider, and a wholly owned subsidiary of Stewart-Peterson Group Inc. A customer may have relationships with any or all companies. 

For any questions about this product demo, please Email John Dobberstein at No-Till Farmer.

This webinar is brought to you by No-Till Farmer and Total Farm Marketing.

See more No-Till Farmer Webinars


Meet the Speakers

Brad Peterson

Brad Peterson
Vice President of Sales, 
Total Farm Marketing

Brad lives up to his pedigree, which includes successful farmers and business entrepreneurs with a deep love of agriculture. Brad understands the challenges that farmers face and uses that knowledge to help farmers and the companies that serve them find the right farm marketing solution for their operation. Brad has been part of the Total Farm Marketing team since 2014.

Matthew Lucas

Matthew Lucas
Commodity Consultant,
Total Farm Marketing

Matthew Lucas is a TFM360 Commodity Consultant, working directly with producers to help bring structure, discipline, and consistency to their grain marketing decisions. He joined the company in 2025 and supports farmers using TFM360 by helping them interpret recommendations, think through risk management strategies, and apply them within the context of their operation. Matthew is actively involved in the Indiana Corn Marketing Council and other agricultural organizations and industry groups, staying closely connected to on-the-ground producer perspectives and current issues affecting grain markets.