The two companies said they will work toward creating a common framework for high-integrity agriculture sustainability programs that effectively responds to the demands of downstream buyers within and beyond the ag value chain by ensuring greater consistency and standardization of ag sustainability outcomes and delivering a broader spectrum of solutions.
A group of companies called the Agricultural Climate Market Collaborative believes that lack of “transparency” is one of major road blocks to acceptance. To address transparency, the Collaborative developed eleven principles to guide carbon ecosystem marketers when forming these new contracts with growers.
Truterra enrolled an initial cohort of farmers beginning in December 2021 and is looking to drive additional supply through this second enrollment opportunity to meet buyer demand.
In 2022, Truterra will offer two approaches, one to reward recent adopters for their investment in carbon-sequestering practices and one to engage and support farmers through the process of implementing new practices.
Launching with Microsoft as its first secured buyer, TruCarbon promises a streamlined experience for farmers and a novel approach for buyers to incentivize change at scale.
The new pilot program focuses on addressing a key infrastructure challenge holding back the development of an ecosystem services marketplace at scale: the ability to easily translate existing farm data that capture the carbon removal impact of on-farm conservation practices into potential carbon credits that could offer a new viable revenue stream for farmers.
While the adoption of conservation practices needs to be tracked over a longer period of time to assess impact and sustainability, the year-two results from the Land O'Lakes and Campbell Soup Company partnership suggest important progress.
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On this episode of Conservation Ag Update, brought to you by Titan International, a big piece of equipment is unveiled at the Kinze Product Innovation Day in Williamsburg, Iowa.
We have engineered and developed the most advanced concave system that threshes all crops, eliminates rotor loss, improves grain quality, gives you a cleaner sample – all with one set of XPR concaves.
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