All rates are gross, assuming a 15% commission to recognized ad agencies. Multi-Media and Multi-Publication Discounts are also available for advertisers employing a comprehensive print and online marketing program with Lessiter Publications.
Lessiter Publications’ agriculture media is 100% digitally produced. We only accept ads in a digital format. Accepted formats include: Hi-res PDF (preferred format), InDesign, QuarkXpress, Adobe Illustrator and Adobe Photoshop documents for the Macintosh.
Files sent in any other format will be subject to a conversion fee. Color and black & white photo images should be provided at 300 dpi and line art images at 600 dpi.
Full-page ads with bleeds require a minimum of 1/4-inch bleed.
When sending ads, please include a printout of the ad, copy of the ad file, ALL placed images (saved as TIFF, EPS or PICT) and ALL fonts (screen and printer fonts). True type fonts are not acceptable.
If you send an ad with color, please include a high-quality color output for color matching on press. All color must be in CMYK color. No PMS colors will be accepted. Color not provided as CMYK will be left to the discretion of the publisher.
Online ads should be under 100K in file size and submitted in one of the following file formats: jpg, gif, png or swf.
Advertising questions and insertion orders can be e-mailed to: email@example.com